De marketing bp head

JD.COM Rotterdam, South Holland, Netherlands

JD.COM (NASDAQ: JD; HKEX: 9618), also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading global technology and service provider with supply chain at its core.

Renowned for its supply chain innovation and excellence, the company has expanded into sectors including retail, technology, logistics, healthcare, and more, aiming to transform traditional business models with cutting-edge digital solutions.

We are seeking a highly motivated and strategic Head of Marketing to take full ownership of marketing and operational activities. This role will play a critical part in shaping and executing localised strategies that align with our global business goals, driving both growth and brand impact.

• Develop and implement country-level marketing strategies that align with the company’s overall objectives to drive business growth and market expansion.
• Analyse market trends, competitor landscape, and consumer behavior to generate actionable insights.
• Use data to evaluate marketing performance, optimise ROI, and refine marketing tactics and budget allocations.
• Build and maintain strong relationships with key partners, media outlets, and industry influencers to increase brand visibility and market share.
• Lead and manage the local marketing team, including team development, performance management, and career growth planning, to ensure high performance and alignment with company goals.

• Strong marketing experience, ideally within retail and e-commerce sectors.
• Proven experience in at least two areas across the full marketing value chain (e.g. brand, performance, content, CRM, etc.).
• Prior team management experience is highly preferred.
• Fluent in English (spoken and written).
• Experience within a cross-border business or international work/study background.
• Entrepreneurial spirit and strong desire to succeed in a startup environment.
• Strong learning agility, adaptability, and ability to thrive in a fast-paced environment.
• Exceptional market insight, analytical mindset, and cross-functional collaboration skills.

• The exciting opportunity to shape category strategies and contribute to the growth of a new and dynamic e-commerce business.
• A diverse, inclusive work environment, where you can make a significant impact on JD.com’s regional presence.
• A competitive salary and benefits package, including health insurance, pension, and performance bonuses.

JD.com is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.