At SyncVR Medical, we are the XR operating system for European healthcare. We’re not just a VR company; we build our own clinical apps and a platform that integrates immersive technology into hospital workflows. Today, our ecosystem spans 200+ hospitals and 40+ developer partners, unifying a fragmented market and setting a new standard of care. Our mission is to transform healthcare through implementation, not just technology—bringing a portfolio of ~50 clinical & educational VR apps to the bedside and the classroom.
This is a high-impact role for a Digital Marketing Manager who wants ownership, pace, and measurable outcomes. You will partner directly with the commercial leadership to build a predictable pipeline engine and a premium category brand (“Immersive Care”). From narrative to numbers, you will design the strategy and run the plays.
Tasks
Strategy & Positioning
- Build our messaging hierarchy and value narratives for execs, clinicians, and procurement.
- Translate clinical outcomes into clear, business-ready stories.
Full-Funnel Demand Generation
- Plan and execute integrated campaigns (LinkedIn, email, webinars, partner co-marketing, events).
- Operate a tight growth loop: targeting → creative → launch → measure → iterate.
Content Engine & Thought Leadership
- Own the editorial calendar: case studies, outcome stories, articles, short-form LinkedIn content.
- Maintain a consistent, premium voice that signals category leadership.
Website, SEO & Conversion
- Lead site improvements, landing pages, and CRO experiments.
- Set and improve organic/paid performance baselines using analytics tooling (e.g., Tag Manager or equivalent).
Marketing Ops & Analytics
- Build dashboards across Zoho CRM and marketing analytics to track MQL→SQL→Pipeline.
- Define attribution, report on CAC, CPL, and campaign ROI.
Sales Enablement & Product Marketing
- Create high-performing decks, one-pagers, email sequences, and tender collateral.
- Launch new apps/use-cases with crisp ICPs, personas, and messaging.
Partner Marketing
- Co-craft joint value propositions and campaigns with strategic partners.
Requirements
- 3–5 years in B2B SaaS/healthtech digital marketing (hands-on + strategic).
- Strength in demand gen, content, SEO/CRO, and marketing ops.
- Tools: Tag Manager (or equivalent), LinkedIn Campaign Manager, email automation; Zoho CRM a plus.
- World-class writing: turn complex clinical/technical info into crisp, persuasive copy.
- Data-driven: comfortable with funnels, attribution, dashboards, and experimentation.
- Language: fluent English (Dutch or French a plus).
- Bias for action, high ownership, startup pragmatism.
Selection Process
We work fast, because we want you on board as fast as possible!
Short screening (±15 min) via video-call.
Interview (videocall or in person)
Practical assignment and interview for evaluation
Decision and start date as soon as possible
SyncVR Medical is the largest XR healthcare platform in Europe, being active in over 250 hospitals in Europe. Our mission: improve healthcare with XR.